What is the Difference Between GRR and NRR?
The Finance Weekly
AUGUST 13, 2024
A study benchmarked that the median Net Retention Rate (NRR) is 102%, while the median Gross Retention Rate (GRR) stands at 91%. These figures can fluctuate depending on the industry, market conditions, the product offered, and several other factors. Nevertheless, consistently high retention rates—both net and gross—often signify that a company is performing well in terms of customer satisfaction and product-market alignment.
Let's personalize your content