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If youre a software provider looking to boost revenue, streamline operations, and deliver more value to your users, ISV integrated payments can be a game-changer. Embeddingpayments directly into your platform can unlock tremendous benefits both for you and your users. EMV, NFC, etc). The best part?
Chip, PIN, and contactless payments from all major credit-card companies are accepted, as well as mobile payments, such as Apple Pay, Google Pay, and Samsung Pay. Flexible transaction processing modes encompass Near Field Communication (NFC) and QR codes, along with BLE connectivity.
But when it comes to payments technology, that can be easier said than done. That’s why he says ISVs can no longer approach a payments integration as an afterthought. Before EMV , the traditional “integrated” approach meant integrating a magnetic stripe reader into the point of sale (POS) machine.
Competition, Scharf believes, is what will keep every player in payments – large and small – focused on what’s really important – making payments the enabler for commerce in a variety of new end points. Scharf characterized the sea-change taking place today in payments as “different from anything we’ve seen in a very long time.”
One significant factor, Reitblat noted, was last year’s shift to EMV. “Competition drives a better outcome for the enduser. It will push everyone to think differently about the value that electronic payments needs to deliver to all stakeholders, including Visa.”
Because we’ve all seen what happens when we let the shiny new toy syndrome (aka what’s best for the innovator and not the enduser) drive innovation. Prepaid is another product category that sounded good to innovators but perhaps less compelling, at least so far, to the intended enduser. Take checkout.
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