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These incumbents had made a strong entry, collectively achieving a 23% penetration rate and securing the fifth position, the data show. Top digital financial platforms in Vietnam by penetration rate (%), Source: The Connected Consumer Q4 2023, Decision Labs, 2024 This came amid the entry of Apple Pay in the Vietnamese market in August 2023.
This shift has led to a bunch of great advancements in mobilebanking and money apps, making it possible for financial services to reach even the most remote areas. Governments are promoting digital payment systems and mobilebanking to reach unbanked populations. The use of nontraditional data for lending.
In the same way that Square built a payment-centric ecosystem for brick-and-mortar SMBs and micro-merchants, Stripe has reinvented online payment acceptance. In late 2019, Stripe entered into the provision of financial services products to customers. Source: Square. Business lending & corporate cards. Series A, 2019).
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